The ideal candidate is a creative team player, talented wordsmith, and grammar sleuth. You will be responsible for developing marketing and communications content that will separate us from the crowd. Looking for someone who is passionate about Copywriting and Content marketing.
Duties & Responsibilities
Create, edit and proof-read copy according to client’s expectations while meeting deadlines. Some examples include and not restricted to: Taglines, Social Media Content, web copy, brochures, copy for voice over for animation video or other related marketing materials.
Create taglines and slogans that appear on brochures, websites and other promotional materials.
Producing creative ideas for innovative campaigns
Own the content marketing strategy of WinkTales and execute it including blogs and other public posts
Working with Art Director to devise creative strategies
Writing perfect, pleasing copy to engage the reader
Understanding client specifications to craft copy that is on brand
Have detailed knowledge of the target audience of each project and maintain accurate tone of voice.
Have regular interaction with clients and provide suggestions for content related issues.
Point out the mistakes in this JD.
Skilled in writing clear, concise, and on-strategy copy
Able to generate engaging content, including necessary research
Understand the different language styles that appeal to various target markets, including the subtleties between B2B, B2C, and content
Ability to manage multiple projects and deadlines concurrently
Ability to judge creative concepts and copy, and clearly communicate creative direction to others.
Ability to work productively and harmoniously with designers who share the responsibility on the given assignment
Understand the fundamentals of layout/design and able to collaborate with design team
Desire and willingness to work in a collaborative, innovative, flexible and team-oriented environment
Ability to serve as enterprise copy and content trends expert
The ideal candidate will be an inspiring and confident team player with:
Excellent verbal and written communication skills.
Bachelor’s degree in relevant field required.
2–3 years relevant experience, agency environment a plus
WinkTales is an Experience Design firm, based out of Bangalore and having clients world-wide. We help Organisations solve their business challenges using creativity. We work in the following 3 domains
User Experience : UX Research, Full cycle UX/UI Design, Usability Testing for Website and Apps
Customer Experience : Branding, Communication, Digital/Social Media content creation